With every instagram follower that you buy, there is more work to be done down the road…
Famed English economist Josiah Stamp, was once quoted as saying “It is easy to dodge our responsibilities, but we cannot dodge the consequences of dodging our responsibilities.” Painful, but true. Shortcuts do in fact exist, but there are always consequences to taking the easy way out. Consequences that even the most skilled dodgeball player among us won’t be able to duck out of.
One of these shortcuts, when it comes to running a successful online business, is to buy instagram followers. Yes, it all seems very simple, straight forward, and well… cheap, the practice is not without its pitfalls. Buying instagram followers can be a massive leg up in the neck-neck pace of online marketing, but it also can have some serious disadvantages.
Millions of global users jump to their feeds each day to interact with everything, from people, to news stories, products and trends. The platform hosts over one billion (yes, billion- with a “B”) monthly active users, with a globally diverse visual information network. It also boasts engagement ratings that are significantly higher than other social platforms. Building your brand on this dynamic and well-loved network can be a challenge, but followers- even those bought and paid for, can help.
So, You Bought Instagram Followers in the UK… Now What?
But don’t fret just yet. The act of merely buying a few instagram followers from the UK doesn’t automatically condemn you to the boggy, little known depths of black-hat internet marketing notoriety- but it can if you don’t continue building your brand and actively seeking genuine users.
Essentially, digital marketing campaigns have two types of strategies, black-hat and white-hat. Black-hat strategies are those that are generally regarded as sinister, useless, and in some cases, even punishable by the Google gods. White-hat strategies are those that represent all that is pure in digital marketing, no short-cuts, no discounts.
While white-hat is almost always preferable, it does tend to take much more time and require a good amount more money. So some businesses have started using a more grey-hat sort of approach. Businesses that buy Instagram followers in the UK definitely fall into this category.
It’s Not One and Done
Purchasing instagram followers in the UK isn’t necessarily wrong. It’s not punishable by Instagram’s algorithms, almost all of the biggest accounts do it, and frankly it can save you a ton of time and money if you’re just getting started. But don’t be fooled by the marketing messages on these websites… Buying Instagram followers in the UK isn’t the only thing you’ll need to do to run a successful social media marketing campaign for your business.
Buying followers on Instagram in the United Kingdom can help give your newbie Instagram business a solid boost in the IG-sphere. Getting the metaphorical ball running without all the sweat and blood necessary of creating a firm follower base organically. Instagram followers are important to have, but they’re also important to interact with. So while having 1.7k followers is a great thing for your business, if only 3 of them are liking your posts, dming them to friends, and sharing them on their own pages- your IG market strategy isn’t worth the follower base you’ve paid for.
This is why once you’ve bought Instagram followers from the UK, you’ll still need to take the time to reach out to others, create relevant and engaging content, and post regularly. Eventually, even with paid-for followers, your IG account can become mostly self-sustaining, it will take some elbow grease to get it there.
Buying Instagram Followers from the UK May Mean Buying Inactive Accounts
Or worse… bots. Buying inactive followers or bots can be a huge disadvantage to your Instagram’s vitality, and a total waste of money. As mentioned before, you’ll need active followers if you really want to get your business onto the global market. That’s because of how Instagram’s algorithms work.
To get your posts popping up in feeds that you’re not marketing to directly, you’ll need active followers to comment, like, and share. You’ll also need to interact with similar businesses and your followers themselves. Helping to create trust and improve performance metrics. This can also help boost your businesses credibility.
So while purchasing Instagram followers can be a short-term boost to the effectiveness of your IG campaign, they’re not in it for the long haul, which means you’ll have to be.
Nick Ponte – The Tech entrepreneur who has aced the art of Digital Marketing.
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