The goal was to supply high fashionable wears at affordable prices to the young adults in college towns. And this brought about the inception of Giti Online. The business Giti online started in the year 2003 as a small retail branch in Oaks mall in Gainesville Florida, and a couple years later, it’s now Miami’s hottest up and coming boutique, giving other major brands like Fashion Nova a run for their money.
Giti is an online store that was created for free spirited girls who are not afraid to show off their personality through fashion. In 2012, researchers from Northwestern University in the US found that wearing specific articles of clothing had an effect on the wearer’s psychology and performance. The researchers concluded that clothes have a symbolic meaning. “This experiment really shows how clothes can affect our attention, how we feel about ourselves and our competencies” says Camay Abraham, who has a master degree in Applied Psychology in Fashion from the London College of fashion.
Giti online helps free spirited girls around the world attain the best possible versions of themselves, while showing off their personality and expressing themselves through fashion. Giti helps young ladies achieve this through their amazing outfit collection. Giti sells unique clothing in a vast inventory of trendy styles, helping shoppers maximize their shopping experience by offering them the latest styles in fast fashion clothing. Giti was coined from a dream, it started from literally nothing, and has grown into a team of over 30 employees and counting. Their year in, year out growth has been exceptional, and this has been one of their biggest achievements.
Building a business is no easy task, and despite the pandemic and all, they were still waxing strong, extending their reach even further. “Starting a business is not easy and takes a lot of time and sacrifices. Many people tend to start on something and then quit a few months in. if you’re passionate about something you’ll find any means necessary to keep your passion project going. We started from getting 1 to 3 orders a week to now getting thousands, thanks to our great customers!” shared Giti online.
Social media also played a vital role in helping Giti scale their business greatly, using social media as an amazing tool for advertising and boosting their ecommerce shop. Giti aims at becoming a one stop ecommerce shop that customers can purchase a full outfit from head to toe, and are working hard towards becoming one of the best in their field. Asides working hard, smart, and being consistent, paying special attention to the needs of their customers has helped Giti win over the love and trust of many around the world.
In an interview with Giti, they shared that the major factor that has helped facilitate their success with us. “Consistency and studying the market. Trends change all the time, it’s all about keeping up with the current market trends. Shifting from brick and mortar to almost fully online has been the biggest reward. We were able to go from being locally known nationally”. Shared Giti
For more updates and latest trends from Giti Online, follow them on their social media pages at:
Instagram – @gitionline
Facebook – www.facebook.com/gitionline
youtube – https://www.youtube.com/channel/UC_KY8T1lpWtToJC029ejlLw
Official site – www.gitionline.com