Medical professionals and health-conscious people are the principal beneficiaries of the actionable lifestyle and nutrition recommendations that genetic testing companies offer nowadays. Another group of users that would greatly benefit from the precise DNA-based information about their clients are fitness coaches and trainers. With the growing-popularity of online coaching platforms, such as for example Mindbody or PTHub, health coaches will be better off fine-tune training plans and regimens on the basis of their clients’ genetic history provided by OmeCare. This creates a win-win situation: coaches add-a great deal of credibility and sound scientific backing to their training programs while-their clients obtain customized training plans and nutrition advice.
Online fitness platforms normally keep client files-that include a lot of useful —yet not readily actionable—data, such as physical parameters, age, body fat, history-of injuries, the average number of-training hours, resting heart rate, preferred activity, etc. But none-of them account for a client’s predisposition for certain-conditions, let alone recommend customers engage in or stay away from a particular activity. The in-depth, precise genetic-mapping—through OmeHealth test— that OmeCare so masterfully implements will-be of great assistance in that regard and bring the trainer-client relationship to a new level.
The completion in 2004 of the human genome-project marked was an epic achievement that started a new era of human knowledge. Since then, DNA testing has evolved-from a sci-fi phenomenon to an almost routine medical procedure. Thanks to years of thorough research it was scientifically proven that a person’s health is 40%-determined by lifestyle, i.e. roughly the choices we make ourselves-regarding what we eat, how we exercise, and how we manage-our stress. Our genetics-account for another 30%, and tell us about our disease-predisposition, how particular diets affect us, and what medication-would be the best to deal with a particular health problem. The next 20% account-for social and environmental factors such as home and family, mental-wellness, and economic stability. The remaining-10% is determined by the quality of the clinical care we receive.
This data is peer-reviewed and is supported by a study conducted by AETNA. Clearly, if one can increase his—or clients’— chances for a healthier lifestyle by 40% just by following an exercise and nutrition regimen that a precise DNA test can help determine, why not go for it. This is true of both medical and fitness professionals.
Another life-changing tool health professionals could recommend to their clients is OmeCare’s dietgene app. The app was designed with a view to offering precise, DNA-based diets based on the analysis of over 50 DNA markers, genetic predispositions, and activity levels to recommend the right meals, even recipes. The AI that runs the app updates the daily calorie budget and makes recommendations based on one’s activity level and weight progress.
To add further credibility and trust to its lifestyle recommendations, OmeCare boasts an asset that is rarely owned by DNA companies. The company owns a state-of-the-art genetic laboratory in San Diego. The lab ownership allows OmeCare’s to conduct tests that are pinpointed, customized, and processed in-house—another strong reason to trust it and take heed of its lifesaving advice.
Nick Ponte – The Tech entrepreneur who has aced the art of Digital Marketing.
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